This week has been a mixed bag at Type A. We won a new pitch for a digital PR client and also lost one. 50% batting average isn’t too bad so I’m happy that things are getting back to normal.
I’ve also been clearing out our old office and giving away all of the STUFF we have accumulated over the years. As I was organising for the disposal of everything, I was reminded of a quote I read this week in Walden by Henry David Thoreau:
“…the cost of a thing is the amount of what I will call life which is required to be exchanged for it, immediately or in the long run”
We take some many things into our business and lives without thinking of them. From that new tool that we must have, to the upgraded computer screen to the back support for your ergonomic chair, to the multipack of post-its, the list is endless.
So from now on, before I invite anything into my life, I’m going to work out the amount of life required in exchange for it.
Have a great weekend.